Our planet's climate crisis is fundamentally fueled by a consumer model that makes buying effortless and disposal completely invisible. This landmark international session demonstrates how designing explicit, behavioral product endings is the missing key to unlocking true sustainable consumption.

Our planet's climate crisis is fundamentally fueled by a consumer model that makes buying effortless and disposal completely invisible. This landmark international session demonstrates how designing explicit, behavioral product endings is the missing key to unlocking true sustainable consumption.

This foundational masterclass introduces product leaders to the emerging and vital discipline of Endineering. It bridges the gap between customer onboarding and product offboarding, showing why designing the conclusion is the ultimate competitive advantage.