The What, Why, and Where of Sunsetting a Product
Breakups are hard. It takes bravery to end a relationship, but that clear vision is often clouded by the fear of what comes next. In business, this fear leads to a dangerous stagnation.
Are you the sort of person who tolerates the bare minimum? Are you keeping customers on the hook with a less-than-adequate product experience just to avoid a difficult conversation? Or are you trapped in the fallacy that if even one person is still using a service, you are obligated to keep it going?
Tidying up the digital waste of your product offering is essential. Portfolio clarity is a requirement for brand trust, not just a way to save money.
The end of bad food?
Is this the end of bad food? Not just a trend, but a true ending? What Does It Feel Like?
We’re not just watching diet fads and health campaigns anymore. We’re witnessing a genuine cultural and physiological shift, accelerated by drugs like Ozempic and other GLP-1 agonists. These medications don’t simply suppress your appetite; they’re helping to suppress an entire era of overconsumption. For the people taking them, it is changing what they eat and sometimes who they are.
Peekaboo! How the Erosion of Object Permanence is Undermining Digital Endings.
What was once a helpful metaphor for interaction design—centred on object permanence and ownership—has become muddled by cloud computing, social media, and digital relationships. Questions like "What is where?" and "How do I delete it?" have become increasingly difficult to answer.